The J.D. Power 2014 Initial Quality Study (IQS) is one of the best honors in the automotive business, so Jim Butler Kia is excited that two of our models recently were singled out for their outstanding attributes.
The Kia Sportage tied for first place in the small SUV segment, taking the top spot for the second consecutive year.
Meanwhile, the premium Kia Cadenza ranked highest in the large car category, a feat for its first model year. The Cadenza's score was the second-best for any Kia model in history.
Meanwhile, the premium Kia Cadenza ranked highest in the large car category, a feat for its first model year. The Cadenza's score was the second-best for any Kia model in history.
"The results of the J.D. Power Initial Quality Study demonstrate Kia’s long-term strategy to concentrate on quality, strengthen our brand and elevate the ownership experience," said John Crowe, vice president of service & aftersale operations at Kia Motors America (KMA). "The Sportage and the Cadenza are two prime examples of how far the entire Kia model line-up has progressed in the way of design, performance, sophistication and value."
