This funny spot opens with a young nurse making her morning rounds in a maternity ward, when she comes across a furry and harried young hamster who is missing from the crib. The newborn bundle of cuteness utilizes a make-shift parachute to safely float to the street, where a new turbocharged Soul is waiting to whisk him away. The iconic song "Ace of Spades" is the soundtrack for the ad, conveying the high-paced luster of what speed can feel like: turbocharging gives consumers just one more powerful way to enjoy one of the most popular vehicles in the product line.
KIA's trademark hamsters have always done great at the job of standing out from the crowd, and were first seen during commercials 8 years ago. Iconic and lovable characters that help spread the brand's namesake, hamsters are a suitable pick to promote the KIA line's ease of use, great consumer reviews, and overall accessibility.
The 2017 Soul is available in 3 different trim levels. The Base has manual or automatic 6-speed transmission, Soul Plus has a 6-speed automatic, and the new 201-horsepower turbocharged Exclaim is the option on the higher end of the scale. Premium touch points, ultra-cool LED mood and music lighting, and a panoramic sunroof are some of the other offerings you can enjoy with the purchase of a new Soul For the 3rd year in a row, the Soul was the highest-ranked brand overall in initial quality for the 2nd year running.
Once you score a new Soul and are ready to check out some great things to see in the summer, we can always steer you in the right direction! For the days when the blazing sun makes the temps seem like an inferno, cool off indoors at the National Blues Museum. Dedicated to exclusively preserving the international story of the Blues and its impact on American culture, you can take a nice air-conditioned walk while checking out display after display of this amazing music genre. You're going to love getting there in a vehicle that is ranked high for safety, boasts a more-than-economical price, and is taking the auto world by storm: all of the possibilities St. Louis offers will be sensational from behind the wheel of a Soul.
